The 23rd International Food and Beverage Exhibition 2022 (SIAL China 2022)

The 23rd International Food and Beverage Exhibition 2022 (SIAL China 2022)

Premier Event in the Food and Beverage Industry, Tapping into a Trillion-Dollar Market

Launched in 2000, SIAL China has attracted over 40,000 exhibitors from more than 70 countries and regions since its debut in China. The exhibits cover 21 major categories, including beverages, dairy products, snacks, convenience foods, grains, oils, fruits, vegetables, meat ingredients, and condiments. Professional visitors come from over 100 countries and regions, spanning various sectors such as food importers and exporters, distributors, wholesalers and retailers, supermarkets and hypermarkets, hotels, and catering services, with a total attendance exceeding one million. After more than 20 years of development, SIAL China has grown continuously and become Asia's leading and globally influential food and beverage trade event. It serves as a platform for the release and trade of full-category, high-quality, and innovative products in the food and beverage industry; an annual gathering for building brand image, capturing industry trends, and establishing deep professional networks.

From August 15 to 17, 2022, SIAL China will once again meet you at the Shanghai World Expo Exhibition Hall. As the industry's premier annual event, the exhibition will showcase numerous new products, emerging industry forces, innovative brands, and cutting-edge technologies, offering a highly productive experience for professionals in the food and beverage sector.

Building a Digital Platform, Spreading Chinese Value

As the organizer of SIAL China, the Business Development Center has consistently strived to establish it as a globally renowned exhibition brand, making significant contributions to the development of China's food industry and international food trade. To further promote global food and beverage trade and exchange, SIAL China has introduced "China.com" as a co-organizer. Together, they will advance international cultural exchange and trade development, support the new development paradigm centered on domestic circulation with domestic and international dual circulation, create a benchmark for innovative digital exhibitions, enable global exhibitors and visitors to enjoy a seamless digital experience, empower industrial development, expand commercial value, and achieve both economic and social benefits.

Exploring Industry Trends, Sharing Authoritative Insights

As a highly authoritative and professional annual food and beverage event, SIAL China has always been committed to leading industry development trends. This year's exhibition will gather numerous cutting-edge industry dynamics, inviting national and provincial leaders, as well as industry experts to interpret policies, analyze trends, and discuss industrial layouts. Highlights include the promotion of the "Healthy Food Management Standards" group standard, the release of the "Food and Beverage Industry White Paper," interpretations of food safety standards and related policies, and the "Future Food Industry Innovation Summit" in collaboration with Jiangnan University's Baima Future Food Research Institute to explore new drivers for the future food industry. The event will broaden perspectives on resources from multiple angles, including industrial support, investment promotion, industry standardization, and deep integration of industry, academia, and research, better aligning with current development needs and serving as a bridge to connect supply and demand for clients.

8 Exhibition Zones Covering Popular Categories

To meet the increasingly focused and precise procurement and branding needs of buyers and exhibitors, and to inspire brands to create highly adaptable and competitively advantageous products, SIAL China 2022 has customized 8 themed exhibition zones, covering the entire food industry chain from upstream to downstream.

Comprehensive, Snack, and Imported Food Zone: Brings together globally renowned brands and innovative imported and snack foods, creating Asia's leading and highly recognized one-stop procurement and trade platform for the comprehensive food industry.

Rural Revitalization and Local Specialty Products Zone: Features specialty agricultural products, organic foods, geographical indication foods, regional public brand foods, and eco-origin foods from across China, supporting rural revitalization by showcasing local specialties to enhance brand influence and expand sales channels.

Nutritionally Enhanced, Functional, and Health Food Zone: Includes functional foods and beverages, nutritional health foods and supplements, special medical foods, and children's foods, creating a professional, high-quality trade platform for the "big health" industry.

Premium Beverages, Alcohol, and Dairy Zone: Showcases high-end global beverages, alcoholic drinks, and dairy products, offering excellent quality, diverse categories, and strong brands to promote domestic market development through a specialized premium trade platform.

Convenience Food, Grains, Oils, and Condiments Zone: Gathers popular convenience, ready-to-eat, grain, oil, and condiment products, focusing on health and taste to open new channels and set new benchmarks for these categories.

Meat, Frozen Food, and Green Agriculture Zone: Features meat and other frozen foods from around the world, alongside high-end green agricultural products, premium fruits, vegetables, and agricultural products from China, with strong support from government authorities and business associations.

Food Service Supply Chain, Tableware, and Packaging Zone: Demonstrates new models and methods for cost reduction and efficiency improvement in the food service supply chain. Showcases renowned brands and manufacturers in tableware, packaging, and design, with innovative products on display.

Central Kitchen and Cold Chain Supply Services Zone: Brings together high-quality central kitchen processors and cold chain supply service providers to showcase the industry, launch new products, and discuss trends from processing to cold chain logistics.

Diverse Procurement Matching, Timely Supply-Demand Alignment

As Asia's leading food industry exhibition, SIAL China leverages years of industry-rooted resources to provide efficient and high-quality matching services for exhibitors and visitors. Through pre-show, during-show, and post-show initiatives such as the Core Buyer Program, Digital SIAL China, channel matchmaking sessions, and the "SIAL Online" matching system, both online and offline channels maximize exhibition benefits and build a year-round bridge for supply and demand对接.

This year's SIAL China will gather over 2,500 renowned domestic and international exhibitors, expecting over 100,000 professional buyers and featuring 20+ cutting-edge innovation forums where top business leaders analyze economic policies and interpret hot industry trends. Cross-sector collaboration across multiple themed zones will share vast resources and procurement channels in the food and beverage industry. SIAL China will once again demonstrate the limitless potential of China's food and beverage market, continuously innovating to uncover优质 resources, serving as a barometer for industry development, and delivering a highly productive event for industry peers. Join us in August to ride the wave of success!

Interested companies are welcome to call for consultation: 183-1040-3379, Teacher Zhang